In writing this textbook, Mankiw has tried to put himself in the position of someone seeing economics for the first time. The author's conversational writing style is superb for presenting the politics and science of economic theories to tomorrow's decision-makers. Because Mankiw wrote it for the students, the book stands out among all other principles texts by encouraging students to apply an economic way of thinking in their daily lives. Receiving such a praise as "perhaps the best ever" textbook in economic principles, it's no wonder Mankiw's prize project has quickly become one of the most successful books ever to be published in the college marketplace.
本书分为八篇共十五章,内容包括:经济模型,效用和选择,需求曲线,不确定性,生产,成本,利润最大化和供给,一般均衡和福利,垄断,不完全竞争,要素市场定价等.
... Davis Roger Sherman University of Virginia William F. Shughart II University of Mississippi Philip A. Smith DeKalb College V. Kerry Smith North Carolina State University Rudy Fichtenbaum Bruce C. Horning Wright State University ...
The Fifth Edition reflects critical developments in the field, including a new chapter on game theory (Chapter 14), expanded coverage of behavioral economics, and the latest data and applications.
This edition includes a number of new topics, updated examples, and improved exposition of existing materials.
For Principles of Microeconomics courses.
NOTE: This edition features the same content as the traditional text in a convenient, three-hole-punched, loose-leaf version.
"; Hubbard/O'Brien answer this question by demonstrating that real businesses use economics to make real decisions daily.; This is motivating to all students, whether they are business majors or not.
Problems in Microeconomics: Interactive Computer Problems for Intermediate Microeconomics
Revised edition of the authors's Microeconomics, [2017]
The book draws students in using a conversational writing style and delivers content with a fresh, exciting approach that reflects the authors' blend of teaching, consulting, and entrepreneurial experiences.