Written by two award-winning broadcast journalists, this book offers a practical, hands-on guide to the modern digital TV newsroom. Pulling from extensive industry experience, the authors provide a comprehensive look at the key journalistic skills needed to excel in broadcast news today, including storytelling, writing, story pitching, video production, interviewing and managing social media. The textbook is organized into five sections: building a foundation, storytelling and writing, producing, live performance, and ethics and career progression. The authors also provide step-by-step instructions on how to efficiently multitask while staying true to journalist ethics. Each chapter includes clear learning objectives, review questions and practical assignments, making it ideal for classroom use. QR codes integrated in the text allow students to easily see and hear examples of the stories they are learning to write. Broadcast News in the Digital Age is an engaging, student-friendly guide for those seeking to become successful writers, producers, anchors and journalists in today's newsrooms, both on-air and online.
( For example : " The man arrested was Charles J. Smith , but the warrant had been issued for Charles K. Smith . " 4. Nicknames . a . Put nicknames in parentheses to indicate that the reader may either use the nickname or ignore it .
Taylor has a wonderful eye for character, and the Chicken Ranch story is full of them. This book is a fascinating look at characters from an era when Texas transitioned itself from the Wild West to civilization.
Corporate T.V.'s Threat to Democracy Dennis W. Mazzocco ... Capital Cities insisted on including an escape clause that would permit it to end the merger if ABC's 1985 profits fell by more than 25 percent from the previous year , or if ...
Cougar Tales
Lears , T.J. Jackson ( 1983 ) “ From Salvation to Self - Realization : Advertising and the Therapeutic Roots of the Consumer Culture , 1880-1930 , ” in Richard W. Fox , and T.J. Jackson Lears , eds .
Now the News in Detail: A Guide to Broadcast Journalism in Australia
Now the News in Detail: A Guide to Broadcast Journalism in Australia
Between 2000 and 2004 , McDonald's reduced its prime - time spending from two thirds of its advertising budget to one third . McDonald's spent $ 644 million advertising in US media in 2003. “ Our brand means different things to ...
The book identifies how the dissemination of broadcast journalism is evolving, whilst also arguing for the continued resilience of this industry now and in the future, making the case that journalistic storytelling remains at its most ...
Figure 8.5 : News Rundown Page Story Shug 300 OP NURS HOW FLOOD 301 INTRODUCTION 302 KEROSENE BATH 303 CLAYTON CON 304 HOWARD DEMO 308 FREEWAY PRANG 309 FLOODS PEAK 139A FLASH FLOODS 310 THORPE COSSIE 311 THROW TO STEPHEN 312 TSR 1 ...