Thoroughly and rigorously revised and updated through the 2018 elections by an author team of esteemed teacher-scholars. This text uses a consistent framework to reveal the strategies and choices that face candidates and other practitioners in the American political system.
Following one of the most contentious and surprising elections in US history, the new edition of this classic text demonstrates unequivocally: Campaigns matter.
The book concludes with a big picture assessment of campaign ethics and implications of the "permanent campaign". New to the Third Edition Fully updated through the 2016 elections.
The #1 book examines contemporary campaigns and elections--now updated through 2020
All of the books focus on the central theme of transformation—transformation in both the conduct of American politics and in the way we study and understand its many aspects.
These are some of the elements that are responsible for the growing disgust for election campaigns and the decline in political interest.
Reporting data and predicting trends through the 2008 campaign, this classroom-tested volume offers again James E. Campbell’s “theory of the predictable campaign,” incorporating the fundamental conditions that systematically affect ...
Presidential campaigns and elections provide the drama and substance of America's democratic process. As democracy in action, they punctuate our nation's history in precise intervals, capturing the issues, the ideas,...
As far back as the 1940s, the pioneer political consultants Clem Whitaker and Leone Baxter were working for clients who wanted to repeal California's full-crew law for railroads—that is, a law requiring a certain number of railroad ...
These study guides provide peer-reviewed articles that allow students early success in finding scholarly materials and to gain the confidence and vocabulary needed to pursue deeper research.
How did the president get elected?