Business Marketing

Business Marketing
ISBN-10
0395560837
ISBN-13
9780395560839
Series
Business Marketing
Category
Industrial marketing
Pages
789
Language
English
Published
1993
Publisher
Houghton Mifflin College Division
Author
Andrew C. Gross

Description

S. Douglas and S. Craig , International Marketing Research ( Englewood Cliffs , N.J . ... This section is based partly on an unpublished study by Edith Phillips , “ Applications of Various Market Research Methods in the Industrial ...

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