Grit, Guts, and Genius: True Tales of Megasuccess : who Made Them Happen and how They Did it
- ISBN-10
- 0395561892
- ISBN-13
- 9780395561898
- Category
- Business & Economics / General
- Pages
- 283
- Language
- English
- Published
- 1990
- Publisher
- Houghton Mifflin
- Authors
- John Hillkirk, Gary Jacobson
Description
Two "Money" reporters at USA Today uncover the secrets behind big successes such as Corona beer, Florida Power and Light, Motorola, and "Roseanne". Hillkirk and Jacobson show the risk-takers, the deal-makers and the creative masterminds behind 30 high-profile business, media and entertainment triumphs.
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