Marketing: Critical Perspectives on Business and Management

Marketing: Critical Perspectives on Business and Management
ISBN-10
0415213975
ISBN-13
9780415213974
Series
Marketing
Category
Marketing
Pages
576
Language
English
Published
2001
Publisher
Taylor & Francis
Author
Michael John Baker

Description

... The Great Marketing Turnaround , Englewood Cliffs , NJ , Prentice - Hall . Rasmussen , A. ( 1955 ) , Pristeori eller parameterteori — studier omkring virksomhedens afsaetning ( Price theory or parameter theory - studies of the sales ...

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