Social Media Law and Marketing: Fans, Followers and Online Infamy
- ISBN-10
- 0455231869
- ISBN-13
- 9780455231860
- Category
- Social media
- Pages
- 203
- Language
- English
- Published
- 2013-11-08
- Authors
- Geoffry Holland, Kathryn Crossley, Wenee Yap
Description
This is Australia's first publication dedicated to social media law and marketing. Its a fuss-free, practical guide for businesses seeking to successfully establish an effective social media marketing strategy and avoid common legal pitfalls.
Get the book
Similar books
-
Social Media Law for Business: A Practical Guide for Using Facebook, Twitter, Google +, and Blogs Without Stepping on Legal...
By Glen GilmoreLearn how to: Create a social media policy for your business * Recruit, hire, and fire through social media * Share content without getting sued * Blog and run contests * Draft disclosure requirements in digital advertising "Glen Gilmore ...
-
Social Media: A Global Legal Perspective
By Global Adverising Lawyers AllianceA global legal compendium of the laws related to advertising on social media in 40+ countries around the globe. Written members of the Global Advertising Lawyers Alliance (GALA) a network of the leading advertising lawyers in the world.
-
Social Media Law in a Nutshell
By Thaddeus Hoffmeister, RYAN. HOFFMEISTER GARCIAThis book can also serve as a text for law professors looking to expose law students to the burgeoning area of Social Media Law.
-
Social Media Risk and the Law: A Guide for Global Communicators
By Susan Grantham, Mark PearsonWith burgeoning employee access to social media, governance around social media use, both official and unofficial, has become a crucial inclusion in any ...
-
Social Media Communication: Concepts, Practices, Data, Law and Ethics
By Jeremy Harris LipschultzThis updated third edition presents a wide-scale, interdisciplinary guide to social media.
-
The Age of Influence: The Power of Influencers to Elevate Your Brand
By Neal SchafferThis book is the definitive guide to addressing the issues disrupting marketing trends, including declining television viewership, growing social media audiences, effectively spreading their message digitally, and increasing usage of ad ...
-
The Regulation of Social Media Influencers
By Cătălina Goanța, Sofia RanchordásThis is the first book on the regulation of social media influencers, that brings together legal, economic and ethical angles to further unveil the implications of influencer marketing.
-
Social Media Law and Ethics
By Jeremy Harris LipschultzThe book explores free expression, as it applies to students, media industry professionals, content creators and audience members.
-
Online Marketing for Lawyers: Website, Blog, and Social Media
By Joshua SutterfieldLearn how you can use Facebook, Twitter, Google Plus, and LinkedIn to gain greater web visibility and grow your online influence.Included: 30-day Online Marketing For Lawyers Action Guide to accelerate your law firm's online marketing ...
-
The Social Media Marketing Blueprint for Lawyers
By Anthony MarroneWith The Social Media Marketing Blueprint for Lawyers, approaching social media is simplified and broken down into practical, actionable steps you can take to implement social media marketing in your firm today.