Traces the evolution of Coca-Cola from its quiet beginnings to the influential giant of today, and includes trivia facts, company lore, and stories of Coca-Cola's "secret formula."
A history of Coca-Cola which in turn reflects American enterprise.
This first book by a Coca-Cola CEO tells an extraordinary personal and professional world-wide story, ranging from Northern Ireland to South Africa to Australia, the Philippines, Russia, Germany, India, South Africa and Turkey.
William T. Dorsey to Mr. Bernard H. Culver re: The CocaCola Co., September 23, 1938, box 371, folder 13, RWW Papers, ... to Food Rationing, 1942–1945, box 588, Record Group 188, Records of the Office of Price Administration, NARA II.
This is an excellent introduction to the complexities of 'American interests,' the realities of corrupt rationale invoked in the pursuit of world health, and the need to take a longer view than the immediate to see how substance and ...
Secret Formula follows the colorful characters who turned a relic from the patent medicine era into a company worth $80 billion.
Coca-Cola is one of the world’s most popular beverages!
All a far cry from the chance invention of Dr. John Smith Pemberton, a morphine addict in Atlanta, Georgia, just over a century ago.
“In the beginning, we put them any damn place, in people's faces, knowing they would be torn down,” recalled President Nick Hess, who began volunteering in 1989. They built one, for instance, near Freedom Parkway in front of the Jimmy ...
Not surprisingly, Harrison has become an avid collector of old Coca-Cola signs. His studio is lined with a vast array of this collection, which serves as inspiration for new works of art.
‘I doubt whether any book of greater importance will be published in 1997.’ Anthony Storr, The Times.