Unconventional Wisdom: Counterintuitive Insights for Family Business Success

Unconventional Wisdom: Counterintuitive Insights for Family Business Success
ISBN-10
0470021667
ISBN-13
9780470021668
Series
Unconventional Wisdom
Category
Business & Economics
Pages
274
Language
English
Published
2006-02-03
Publisher
John Wiley & Sons
Author
John Ward

Description

Family businesses prosper by pursuing unconventional strategies. Because they are values-driven and think very long-term, they take approaches not popular with current management fashion or most companies. That is the key to their competitive advantage. However, family businesses must find ways to simultaneously serve business needs and family goals, which require very different priorities and principles. As a result, they must think paradoxically, and find insights that single-purpose enterprises need not contemplate. They must dare to be different. Family business requires a different governance system, but it must nevertheless be one that can be controlled. Building on insights from the worldâ??s premier family business executive education course, this book offers the Unconventional Wisdom needed to leverage the strategic and cultural uniqueness of a family business for enduring success.

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