Search Engine Optimization For Dummies
- ISBN-10
- 0470050977
- ISBN-13
- 9780470050972
- Category
- Computers
- Pages
- 382
- Language
- English
- Published
- 2006-04-20
- Publisher
- John Wiley & Sons
- Author
- Peter Kent
Description
You have a cool Web site, and a really great product, service, or cause you want people to know about. But visitors aren’t beating down your cyber-door. What happened? The answer, most likely, is that you haven’t made your site irresistible to search engines. Search engines have a great deal of control over the volume of traffic a Web site gets, because they put your site in front of people searching for your product or service. If you know the secrets of wooing the search engines, you can Gain greater visibility for your site Advance your position in the rankings Avoid techniques that cause search engines to bump your site to the end of the list Make pay-per-click advertising pay off In addition to the familiar ones like Google and Yahoo!, there are dozens of other search engines out there. Search Engine Optimization For Dummies, 2nd Edition shows you how to create a site that will pop to the top like a cork whenever people search for related products or services. It will help you Become familiar with search engines and search directories and find out which keywords work Build your site with techniques that search engines like and avoid the ones they don’t Register your site with the top search systems and get it listed in directories Find out why links are important and see how to get other sites to link to yours Work with Google AdWords and Yahoo! Search, and explore the best and most economical ways to use pay-per-click advertising Discover the common mistakes that make Web sites invisible to search engines There’s even a companion Web site with all the links in the book neatly (and conveniently) arranged so you don’t have to type them, plus a bonus chapter to help you power up your skills. Search Engine Optimization For Dummies, 2nd Edition has been updated with the latest information on search engines plus plenty of tips and tricks to help your site get the attention it deserves!
Get the book
Other editions
Similar books
-
Family History Digital Libraries
By William Sims BainbridgeOne named Sara and Timberlake had 11 male workers, 1 female worker, and 4 children workers, so it might have employed the Minor family.
-
Foundation Dreamweaver MX
By Craig Grannell, Jerome Turner, Matt StephensSo here's what we need to do to arrive at our layout: s Create the main table to hold all the page elements. s Deal with the navigation area which is ...
-
Cisco CCNA Certification, 2 Volume Set: Exam 200-301
By Todd LammleThis inclusive, two-book set provides what you need to know to succeed on the new CCNA exam. The set includes Understanding Cisco Networking Technologies: Volume 1 and the CCNA Certification Study Guide: Volume 2.
-
CompTIA Network+ Study Guide: Exam N10-006
By Todd Lammle... you can use: –a –A –c –n –r –R –S –s All nbtstat switches are case sensitive. Generally speaking, lowercase switches deal with NetBIOS names of hosts, ...
-
CompTIA Network+ Study Guide with Online Labs: N10-007 Exam
By Todd Lammle, Jon Buhagiar... you can use: –a –A –c –n –r –R –S –s All nbtstat switches are case sensitive. Generally speaking, lowercase switches deal with NetBIOS names of hosts, ...
-
CCNA: Cisco Certified Network Associate FastPass
By Todd LammleS The S reference point defines the point between the customer router and an ... with the letter E deal with using ISDN on the existing telephone network.
-
Stranger in the Chat Room
By Todd Hafer, Jedd HaferA sequel to In the Chat Room With God finds a group of teens contacted by a mysterious and increasingly malevolent character who claims to know about their encounters with the Almighty and challenges their beliefs. Original.
-
Error Correction Coding: Mathematical Methods and Algorithms
By Todd K. MoonM M−1∑ k=0 −∞ ∞ k=0 The average energy per signal E s ∫ can be related to the ... we will deal primarily with additive white Gaussian noise (AWGN), ...
-
Security+ Training Guide
By Todd King... to deal with most , but unfortunately not all , of these potential threats . ... The S / MIME standard implements encryption for message content using ...
-
CCDA: Cisco Certified Design Associate Study Guide: Exam 640-861
By Todd Lammle, Andy BarklS reference point The S reference point defines the reference point between ... with the letter E deal with using ISDN on the existing telephone network.