In today's global recession, strong management of firms and organizations are of the utmost importance. Best-selling Economics of Strategy focuses on the key economic concepts students must master in order to develop a sound business strategy. Bringing economic theory and strategic analysis to life in an engaging and uniquely modern way, Besanko et al. have collaborated for over 15 years to build an introductory business course that combines basic concepts from economic theory of the firm and industrial organization with ideas from modern strategy literature. The newly revised 5th edition offers more real-world applications to make materials studied in undergraduate Managerial Economics, Business Strategy, and Industrial Organization courses relevant. Armed with general principles, today's students—tomorrow's future managers—will be prepared to adjust their firms' business strategies to the demands of the ever-changing environment.
Economics of Strategy focuses on the key economic concepts students must master in order to develop a sound business strategy.
McQuay - Perfex Kennametal , Inc. Nalco Chemical Pullman PPG Industries Ingersoll Rand Buckeye Int'l Rogers Corp. Dennison Mfg . Robbins & Meyers Illinois Tool Works Pepsico , Inc. Rexnord , Inc. Ex - Cell - o Diamond Shamrock Tenneco ...
Completely updated and revised, this new edition integrates recent insights from the theory of the firm, industrial organization, and strategy research, while building upon a strong theoretical and empirical foundation familiar to academics ...
This self-contained text is the first to offer a systematic and formalized account of what platforms are and how they operate, concisely incorporating path-breaking insights in economics over the last twenty years.
The theoretical foundations of management strategy are identified and outlined in this text.
This book will help direct mining operations through the use of innovative economic strategies.
Economics of Strategy
This book provides a comprehensive and integrated approach to management strategy that is based on economics.
This book, first published in 1980, discusses corporate strategy for those interested in applying economic analysis to business problems.
The first book to distill the economics of information and networks into practical business strategies, Information Rules is a guide to the winning moves that can help business leaders navigate successfully through the tough decisions of ...