Marketing for Rainmakers: 52 Rules of Engagement to Attract and Retain Customers for Life

Marketing for Rainmakers: 52 Rules of Engagement to Attract and Retain Customers for Life
ISBN-10
0470419539
ISBN-13
9780470419533
Category
Business & Economics
Pages
304
Language
English
Published
2008-06-30
Publisher
John Wiley & Sons
Author
Phil Fragasso

Description

You are a successful entrepreneur with a brain for business, but you’re indecisive about marketing and need a guide that will help your company distinguish itself, inspire customer loyalty and increase profits. Marketing for Rainmakers: 52 Rules of Engagement to Attract and Retain Customers for Life presents practical concepts, helpful tips and real-life examples to help you take your business to the next level with marketing that focuses on the customers’ needs. Fifty-two business-building ideas will inspire you to take immediate action and develop a marketing mindset.

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