Marketing: Core Concepts and Applications

Marketing: Core Concepts and Applications
ISBN-10
0470808020
ISBN-13
9780470808023
Series
Marketing
Category
Marketing
Pages
178
Language
English
Published
2006
Author
Pride Pride

Description

A prefect complement to the text, it contains a wealth of resources including:- Chapter outline- Matching exercises- Multiple Choice questions/answers- True False questions/answers- Additional mini cases with questions/ answersThe study guide is available to be purchased as a stand-alone item, or packaged with the text.

Other editions

Similar books