Strategic Marketing: In the Customer Driven Organization
- ISBN-10
- 0470849851
- ISBN-13
- 9780470849859
- Series
- Strategic Marketing
- Category
- Business & Economics / General
- Pages
- 312
- Language
- English
- Published
- 2003-06-02
- Publisher
- Wiley
- Author
- Frank Bradley
Description
Provides a short and concise look at the field.
* Presents information that will have an international appeal.
Get the book
Other editions
-
- 2019-07-01
- 736 pages
- Ebook
- PHI Learning Pvt. Ltd.
-
- 2017-09-15
- 253 pages
- Ebook
- Springer
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