Economics of Strategy
- ISBN-10
- 0471254541
- ISBN-13
- 9780471254546
- Series
- Economics of Strategy
- Category
- Business & Economics
- Pages
- 656
- Language
- English
- Published
- 1999-07-20
- Publisher
- Wiley
- Authors
- David Besanko, David Dranove, Mark Shanley
Description
A number of peripheral discussions have been eliminated, particular those for which there was substantial mathematics with little insight to show for it. * Chapter on measuring cost and benefit advantage have been eliminated. * Integrates insights from the theory of the firm, industrial organization, and strategy research. * Contains hundreds of examples to illustrate how the economic principles of strategy apply to the actual business world.
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