Classical Rhetoric and the Visual Arts in Early Modern Europe

Classical Rhetoric and the Visual Arts in Early Modern Europe
ISBN-10
0521844355
ISBN-13
9780521844352
Category
Art
Pages
240
Language
English
Published
2007-08-27
Publisher
Cambridge University Press
Author
Caroline van Eck

Description

In this book, Caroline van Eck examines how rhetoric and the arts interacted in early modern Europe. She argues that rhetoric, though originally developed for persuasive speech, has always used the visual as an important means of persuasion, and hence offers a number of strategies and concepts for visual persuasion as well. The book is divided into three major sections - theory, invention, and design. Van Eck analyzes how rhetoric informed artistic practice, theory, and perception in early modern Europe.

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