A concise, affordable paperback research methods text from Earl Babbie, who defined how to teach the research methods course with the publication of THE PRACTICE OF SOCIAL RESEARCH. The streamlined Second Edition of THE BASICS OF SOCIAL RESEARCH emphasizes the fundamental concepts of both quantitative and qualitative research methods. Inductive chapter openings pose social research problems that are addressed and resolved in each chapter through the application of key chapter concepts. Each chapter contains detailed examples, and new sections on how to interpret the results of data analysis. The second edition features increased technology integration as well. SPSS, MicroCase, HyperResearch, and NVIVO statistical software examples are given throughout the text. Web icons indicate where practice exercises and tutorials are available on the companion web site. The text provides students with the necessary tools for understanding the basics of social research methods, and for applying these concepts both inside and outside the classroom.
This thorough revision of Babbie's standard-setting book presents a succinct, straightforward introduction to the field of research methods as practiced by social scientists. Contemporary examples+such as terrorism, Alzheimer's disease, anti-gay...
This is a concise, affordable, applied paperback research methods text by Earl Babbie, who defined how to teach the research methods course with his standard-setting text, THE PRACTICE OF SOCIAL RESEARCH.
The Basics of Social Research
This thorough revision of Babbie's standard-setting book presents a succinct, straightforward introduction to the field of research methods as practiced by social scientists. Contemporary examples+such as terrorism, Alzheimer's disease, anti-gay...
This book links methodology and theory with great clarity and precision, showing students and researchers how to navigate the maze of conflicting terminology.
The text introduces students to techniques for testing the accuracy of different maps of social reality, in order to help them understand, appreciate and manage the social world that surrounds us.
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As a result of using this book, you will gain a firm footing in the foundational skills and principles of research methods.
With its enhanced design and increased Canadian content, Basics of Social Research: Qualitative and Quantitative Approaches sets a new standard in social research methods.
A guide to conducting effective social research.