Communicating in Business
- ISBN-10
- 0538744367
- ISBN-13
- 9780538744362
- Series
- Communicating in Business
- Category
- Business communication
- Pages
- 712
- Language
- English
- Published
- 2010
- Publisher
- Cengage Learning
- Authors
- Karen Williams, Joyce P. Logan, A. C. Krizan
Description
The ability to communicate effectively is critical for success in today's business environment. The new edition of this "back to the basics" book was specifically designed to help users develop their communication skills. The authors offer complete coverage of fundamental business English topics and concepts, with extensive practice and end-of-chapter review. Three chapters focus on essential oral and nonverbal communication skills. Facing-page models, a hallmark feature of this text, provide students with good and bad examples of business writing. This new edition also integrates technology throughout, using numerous Internet activities combined with a dedicated, completely updated chapter on technology issues and even more material on coordinating effective media presentations. Information on business and casual dress for interviews and electronic resumes helps readers prepare for the realities of today’s workplace.
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