LaSalle , IL : Open Court . Dewey , J. ( 1927 ) . The public and its problems . New York : Holt & Rinehart . Dewey , J. ( 1939 ) . Intelligence in the modern world . New York : Modern Library . DiMaggio , P. , Hargittai , W. , Neuman ...
I'm in business to sell automobiles , or tamales , or toothpaste or whatever , " says Lowry Mays , patriarch of America's largest radio group.5 For Mays , advertisers rule . “ Our customers want to sell products , ” he notes .
First Published in 1999. Routledge is an imprint of Taylor & Francis, an informa company.
This book argues that the no-Marxists mostly have it wrong. Although corporate media are structurally organized to maximize profits and produce content that generally helps elites achieve their goals, this...
... press . Urbana : University of Illinois Press . Silk , M. ( 1998 ) . Unsecular media : Making news of religion in America . Urbana : University of Illinois Press . Sinclair , J. , Jacka , E. , & Cunningham , S. ( Eds . ) . ( 1996 ) ...
The Mass Media and Modern Society
This engaging text focuses on the role of technology in the development of the various media and the professions of advertising, journalism and public relations.
In this comprehensive book, Maxwell McCombs, one of the founding fathers of agenda-setting tradition of research, synthesizes the hundreds of scientific studies carried out on this central role of the mass media in the shaping of public ...
Mass Media in America
Modern Mass Media