Guerrilla Creativity: Make Your Message Irresistible with the Power of Memes
- ISBN-10
- 0618104682
- ISBN-13
- 9780618104680
- Category
- Business & Economics
- Pages
- 205
- Language
- English
- Published
- 2001
- Publisher
- Houghton Mifflin Harcourt
- Author
- Jay Conrad Levinson
Description
The creator of the Guerrilla Marketing series explains how small business owners can cut through the clutter of new information to get their message across with the help of Memes--simple symbols or phrases that can be used to represent complex ideas. Original.
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