International Management: Cross- Boundary Challenges

International Management: Cross- Boundary Challenges
ISBN-10
0631233415
ISBN-13
9780631233411
Series
International Management
Category
Business & Economics
Pages
496
Language
English
Published
2003-11-07
Publisher
Wiley-Blackwell
Authors
Paul Gooderham, Odd Nordhaug

Description

What is an international business organization? What are the management challenges that students and managers meet in an international arena? Based on almost ten years of teaching successful MBA modules in Europe, this much-needed single text provides a thorough, case-based approach to international management at all levels: the multi-national; the global; and the transnational. Combined with new European-based case examples, the theoretical coverage of the book introduces the student to the different characteristics and problems of international organization. Accessible case examples are explained in the context of key international management issues and debates.issues and debates. Provides a thorough, case-based approach to international management at all levels: the multi-national; the global; and the transnational. Theoretical coverage introduces the different characteristics and problems of international organization. Accessible case examples are explained in the context of key international management and debates issues.

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