The dream of scientific management was a rationalized machine world where life would approach the perfection of an assembly line. But since its early twentieth-century peak this dream has come to seem a dehumanizing nightmare. Henry Ford's assembly lines turned out a quarter of a million cars in 1914, but all of them were black. Forgotten has been the unparalleled new aesthetic beauty once seen in the ideas of Ford and scientific management pioneer Frederick Winslow Taylor. In The Taylorized Beauty of the Mechanical, Mauro Guillén recovers this history and retells the story of the emergence of modernist architecture as a romance with the ideas of scientific management--one that permanently reshaped the profession of architecture. Modernist architecture's pioneers, Guillén shows, found in scientific management the promise of a new, functional, machine-like--and beautiful--architecture, and the prospect of a new role for the architect as technical professional and social reformer. Taylor and Ford had a signal influence on Bauhaus founder Walter Gropius and on Le Corbusier and his Towards a New Architecture, the most important manifesto of modernist architecture. Architects were so enamored with the ideas of scientific management that they adopted them even when there was no functional advantage to do so. Not a traditional architectural history but rather a sociological study of the profession of architecture during its early modernist period, The Taylorized Beauty of the Mechanical provides a new understanding of the degree to which modernist architecture emerged from a tradition of engineering and industrial management.
This book records the work of Alec Fren Architects over thirty years. Representative projects are described and illustrated, with reflections on the author's approach to the art of architecture.
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"In developing The Architecture Student's Handbook, an advisory group of noted professional practice educators and practitioners reviewed the content of The Architect's Handbook to distill the content for students.
This groundbreaking guide to successful management in architecture, engineering, and design, the culmination of a decade of work, combines practical solutions with business theory and an eye-opening treatise on the anatomy of leadership.
Written by a pioneer in the field, this is the first book to provide an overview of the theory and practice of experimental architecture.
This book provides a clear guide for practitioners looking to establish or already conducting research projects in a practice context and graduate students looking to support their studies and role within practice.
The Architect's Handbook of Professional Practice
This is a collection of provocative essays that journey into the vexed circumstance of contemporary architectural practice.
"The book is structured in five parts that present the history and contemporary conditions that shape today's building industry, the tools and tactics needed to develop and foster collaboration amongst various project stakeholders, and ...
Following the Work Stage structure of the RIBA's Outline Plan of Work, this book explains the 'cradle-to-cradle' sustainable design principles to adopt at the very start of every new project.