The fashion favorites and sartorial specialties of our First Ladies have regularly been examined for their dazzling looks and designer couture. But rarely have First Ladies' tastes and styles been appreciated within a fuller - and deeper - political and popular culture context. Why They Wore It: The Politics & Pop Culture of First Ladies' Fashion thoroughly examines how each First Lady used her favorite styles to advance her own - and her husband's - agenda, by embracing special causes and promoting political positions. This book gives particular focus to First Lady Pat Nixon - who, for more than 30 years, unintentionally had the most overt impact of any First Lady on the nexus of politics and popular culture.