Readings in Mass Communication: Concepts and Issues in the Mass Media
- ISBN-10
- 0697041484
- ISBN-13
- 9780697041487
- Category
- Mass media
- Pages
- 483
- Language
- English
- Published
- 1977
- Publisher
- WCB/McGraw-Hill
- Authors
- Michael C. Emery, Ted Curtis Smythe
Description
... 281 Mary Tyler Moore Show , 134 M * A * S * H , 238 Massachusetts Cable Commission , 258 Massachusetts Consumer ... 458 Laos , 360 Larson , Arthur , 380 Lasky , Victor , 85 , 382 Last American Hero , The , 239 Last Tango in Paris ...
Get the book
Other editions
-
- 2002
- 377 pages
- Paperback
- McGraw-Hill Humanities, Social Sciences & World Languages
-
- 1983
- 549 pages
- Paperback
- W.C. Brown Company
-
- 1974
- 552 pages
- Paperback
- W. C. Brown Company
Similar books
-
Agenda Setting: Readings on Media, Public Opinion, and Policymaking
By Maxwell E. McCombs, David Protessuncovered additional variables crucial to the understanding of the agenda setting process." The basic problem with most of these studies is that they concentrate on audience variables such as ... By constructing separate agendas ...
-
Key Readings in Media Today: Mass Communication in Contexts
By Brooke Erin Duffy, Joseph TurowThe volume places an emphasis on convergence, looking at the ways boundaries between these media industries are blurring in surprising new ways.
-
Key Readings in Journalism
By Jane Chapman, Elliot KingThe volume is arranged thematically to enable students to think deeply and broadly about journalism—its development, its practice, its key individuals and institutions, its social impact, and its future—and section introductions and ...
-
Reading Media Theory: Thinkers, Approaches and Contexts
By Brett Mills, David M. BarlowThis groundbreaking volume – part reader, part textbook - helps you to engage thoroughly with some of the major voices that have come to define the landscape of theory in media studies, from the public sphere to postmodernism, from mass ...
-
Faith in Reading: Religious Publishing and the Birth of Mass Media in America
By David Paul Nord, Professor of Journalism and American Studies David Paul NordPress, 1998), 99–101; Peter Dobkin Hall, Inventing the Nonprofit Sector and Other Essays on Philanthropy, Voluntarism, ... Martin Luther, quoted in Elizabeth L. Eisenstein, The Printing Revolution in Early Modern Europe (Cambridge: ...
-
Readings in Propaganda and Persuasion: New and Classic Essays
By Garth S. Jowett, Victoria O'Donnell"This collection of readings in propaganda and persuasion is designed to serve as either a companion to Jowett and O'Donnell's text Propaganda and Persuasion or as a single class resource.
-
Media Knowledge: Readings in Popular Culture, Pedagogy, and Critical Citizenship
By James Schwoch, Mimi White, Miriam White... 1983); Susan Porter Benson, Counter Cultures: Saleswomen, Managers, and Customers in American Department Stores 1890-1940, (Urbana: University of Illinois Press, 1986); Nye, Image Worlds; Marchand, Advertising the American Dream; ...
-
Reading the Homeless: The Media's Image of Homeless Culture
By Eungjun MinExamines the various ways--both verbal and visual--in which the media have portrayed the homeless over the last 20 years.
-
Anthropology & Mass Communication: Media and Myth in the New Millennium
By Mark Allen PetersonRather , the unit of description is , in part , an artifact of the method — a realization that later became the basis for the " epistemological crisis " in anthropology described by Ruby ( 1982 ) , Clifford and Marcus ( 1986 ) , Marcus ...
-
Mass Communication: Living in a Media World
By Ralph E. HansonIn every chapter of this bestselling text, students will explore the latest developments and current events that are rapidly changing the media landscape.