Cultural Tourism

Cultural Tourism
ISBN-10
0702171859
ISBN-13
9780702171857
Series
Cultural Tourism
Category
Business & Economics
Pages
340
Language
English
Published
2008
Publisher
Juta and Company Ltd
Author
Milena Ivanovic

Description

Stressing the interconnectedness of tourism and culture, this valuable handbook explores what tourism industry professionals need to know to succeed. Globalization, landmark attractions, and cultural heritage are among the topics discussed from both international and local perspectives. Each chapter also concludes with a comprehensive series of self-assessment questions and a proposed task that professionals and students can do to enrich their cultural learning experience.

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