People buy, organizations don't. People sign contracts or place an order. The message of this book is to that it is necessary to take to time to understand what the person needs, hence his or her company, show a product or demonstrate a service that will help them to succeed, and provide continual service to build up long term, trusting and profitable relationships.
In this groundbreaking book, Bill Price and David Jaffe offer a new, game-changing approach, showing how managers are taking the wrong path and are using the wrong metrics to measure customer service.
The Effortless Experience takes readers on a fascinating journey deep inside the customer experience to reveal what really makes customers loyal—and disloyal.
Whether this is your first step into a recurring revenue business model or you need to revamp your SaaS company into the big leagues, this game-changing presentation by three industry influencers from the leading company in Customer Success ...
Filled with actionable insights, the book provides an invaluable roadmap for becoming the company that everyone wants to do business with, the employer everyone wants to work for, and the leader everyone wants to follow.
Pivot to the Future is for leaders who seek to turn the existential threats of today and tomorrow into sustainable growth, with the courage to understand that a wise pivot strategy is not a one-time event, but a commitment to a future of ...
As the compelling examples in this book illustrate, companies with superior NPS consistently deliver higher returns to shareholders across a wide array of industries. But winning on purpose isn't easy.
In this book you'll learn: - How to position yourself as a leading expert and authority in your marketplace - Effective marketing and branding materials that get the attention of your ideal clients - Strategies to increase your fees and ...
With your purchase of this book, youll also get FREE digital downloads of the authors other two books!
That's no surprise: Thompson has long been the go-to expert for CxOs seeking to optimize customer growth and retention. Now, in this Second Edition, Thompson sharpens his focus on today's most crucial retention and loyalty challenges.
LAVRANS LØVLIE is a founding partner and erand es pro- , sev- ay and univer- ember f Live- esign- n 2014. tinues g tutor IENCE TRANSFORM YOUR CUSTOMERS' EXPERIENCE THROUGH SERVICE DESIGN ESIGN “ ervice design has been around for 20 ...