Intercultural Management

Intercultural Management
ISBN-10
0749435828
ISBN-13
9780749435820
Series
Intercultural Management
Category
Business & Economics
Pages
250
Language
English
Published
2003
Publisher
Kogan Page Publishers
Author
Nina Jacob

Description

Throughout the text there are questions and discussion topics, and each chapter opens with a case study of a global company and its approach to intercultural management, which is then analyzed. Companies studied include Credit Suisse, Nestle, BMW, IBM and International Red Cross. In addition, the book comes with a free CD-ROM for lecturers containing a presentation to accompany each chapter of the text.

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