Bridging the Culture Gap: A Practical Guide to International Business Communication

Bridging the Culture Gap: A Practical Guide to International Business Communication
ISBN-10
0749441704
ISBN-13
9780749441708
Category
Business & Economics
Pages
180
Language
English
Published
2004
Publisher
Kogan Page Publishers
Authors
Chris Fox, Penny Carté

Description

Packed with fascinating cases, cultural awareness scales, communication style tests and practical tips, this lively guide will help anyone - of any nationality - to become a better communicator. Whether you're planning to give a presentation to a cross-cultural group or about to negotiate with an overseas client, Bridging the Culture Gap will ensure that your cultural awareness antennae are well tuned.

Other editions

Similar books