New Product Development: From Initial Idea to Product Management

New Product Development: From Initial Idea to Product Management
ISBN-10
0750677325
ISBN-13
9780750677325
Series
New Product Development
Category
Business & Economics
Pages
567
Language
English
Published
2003
Publisher
Butterworth-Heinemann
Author
Marc Annacchino

Description

Covers the entire process of product development from idea to launch without missing a step!

Other editions

Similar books