From the bestselling author of The Bomber Mafia: discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior. The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas. “A wonderful page-turner about a fascinating idea that should affect the way every thinking person looks at the world.” —Michael Lewis
An introduction to the Tipping Point theory explains how minor changes in ideas and products can increase their popularity and how small adjustments in an individual's immediate environment can alter group behavior.
Two boys who are best friends visit an illegal freak show, where an encounter with a vampire and a deadly spider forces them to make life-changing choices.
This book takes you Beyond The Tipping Point, by not only showing you how to build relationships, but how you can make them work to the mutual benefit of all stakeholders - including yourself.
What happens next? In this eye-opening book, Jimmy Evans examines biblical prophecies about the end times and points to their unmistakable parallels with today’s world.
In Tipping Points: How to Topple the Left’s House of Cards, Liz Wheeler identifies the five “Tipping Points” where liberals are poised to win, trains you in her proven debating techniques, and deputizes you to take up arms in the ...
In Tipping Point for Planet Earth, world-renowned scientists Anthony Barnosky and Elizabeth Hadly explain the growing threats to humanity as the planet edges toward resource wars for remaining space, food, oil, and water.
Start small for big results with this inspiring guide to lifelong wellness—from popular health blogger and author of Operation Beautiful.
An introduction to the Tipping Point theory explains how minor changes in ideas and products can increase their popularity and how small adjustments in an individual's immediate environment can alter group behavior.
Read this book because you will be filled with hope and faith to make a difference in the world.
In this impassioned book, Banerjee shows a situation so serious that it has created a movement, where 'voices of resistance are gathering, are getting louder and louder.' May his heartfelt efforts magnify them.