Bridging Differences: Effective Intergroup Communication

Bridging Differences: Effective Intergroup Communication
ISBN-10
0761915117
ISBN-13
9780761915119
Series
Bridging Differences
Category
Social Science / Sociology / General
Pages
351
Language
English
Published
1998-06-11
Publisher
SAGE Publications
Author
William B. Gudykunst

Description

The newly revised and classroom-tested Third Edition of Bridging Differences has been restructured as a skill-oriented, comprehensive textbook on intergroup communication. William B Gudykunst draws from current research and theory, and shows students how to apply this material to achieve more effective intergroup communication.

New to this edition is a substantially expanded section on understanding group differences and more material on nonverbal communication. Three new chapters on managing conflict, developing relationships and building community have been added. Throughout, Gudykunst provides popular self-assessment questionnaires, and suggests practical applications at the end of each chapter to aid stude

Other editions

Similar books