This new edition helps management students with the methods they need when undertaking their proejct work, be it at first degree, diploma, MBA or doctorate level. The text incorporates feedback from a range of researchers, educators and students, with new examples of management research included.
As this is an area where many students feel they do not have any experience, a text such as this provides the necessary support in approaching this area of the course. * Written specifically for MBA and Business students for whom Research ...
The text concludes with a practical guide explaining how to report research findings and a discussion of the ethical issues in the conduct and practice of research.
This text is vital reading for postgraduate students and researchers focused on business strategy.
This is the only text that includes a chapter on qualitative data analysis, and the coverage of quantitative data analysis is more extensive, and much easier to understand than in other texts.
The subject of management research methodology is enthralling and complex.
Readers will gain insight into the advantages and disadvantages of different research methods in order to evaluate which type is most suitable to their research. This book is suitable for both advanced researchers and graduate students.
This edition also includes expanded literature review and analysis to guide students towards the next steps in their reading, and more detailed step-by-step advice to tie theory with the researcher’s own practice.
This classic guide continues to be the leading Research Methods text that specifically deals with Educational Leadership and Management.
This textbook shows business students how to conduct reliable research and how to argue the soundness of their research approach. Guide to Management Research Methods is a practical introduction to...
This work will also become one of the most useful reference tools for senior researchers who are looking for answers to epistemological or methodological problems.