Play to Win: The Nonprofit Guide to Competitive Strategy
- ISBN-10
- 0787977764
- ISBN-13
- 9780787977764
- Category
- Business & Economics
- Pages
- 250
- Language
- English
- Published
- 2004-12-20
- Publisher
- John Wiley & Sons
- Author
- David La Piana
Description
Play to Win offers nonprofit leaders the help they need todevelop their organization’s unique competitive advantagesand to use the power of competitive strategies to build theirorganization’s capacity for advancing its mission. This bookoffers a clear description of competition and discusses itspractical, ethical, and political ramifications within thenonprofit sector. It demonstrates how, by being a more effectivecompetitor, a nonprofit can enhance its chances for bothprogrammatic and financial success. Play to Win is filledwith practical tools for assessing a nonprofit’s position inthe marketplace and developing winning competitive strategies. Read a Charity Chanel review: ahref="http://charitychannel.com/publish/templates/?a=4864&z=25"http://charitychannel.com/publish/templates/?a=4864&z=25/a 2006 Terry McAdam Award Honorable Mention: ahref="http://www.allianceonline.org/publications/mcadam06.page"http://www.allianceonline.org/publications/mcadam06.page/a
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