No Bullshit Social Media: The All-business, No-hype Guide to Social Media Marketing

No Bullshit Social Media: The All-business, No-hype Guide to Social Media Marketing
ISBN-10
0789748010
ISBN-13
9780789748010
Category
Business & Economics
Pages
253
Language
English
Published
2012
Publisher
Pearson Education
Authors
Erik Deckers, Jason Falls

Description

The In-Your-Face, Results-Focused, No-"Kumbaya" Guide to Social Media for Business! Detailed techniques for increasing sales, profits, market share, and efficiency. Specific solutions for brand-building, customer service, R & D, and reputation management. Facts, statistics, real-world case studies, and rock-solid metrics

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