Successful Large Account Management
- ISBN-10
- 0805013040
- ISBN-13
- 9780805013047
- Category
- Business & Economics
- Pages
- 218
- Language
- English
- Published
- 1991
- Publisher
- Henry Holt
- Authors
- Robert Bruce Miller, Tad Tuleja, Stephen E. Heiman
Description
Offers a systematic plan for managing the accounts of larger customers--applicable to all businesses, regardless of size or market--that ensures continuity of revenue and long-term steady growth
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