This anthology is designed to assist teachers and students in learning how to better understand and interpret our common culture and everyday life. With a focus on contemporary media, consumer, and digital culture, this book combines classic and original writings by both leading and rising scholars in the field. The chapters present key theories, concepts, and methodologies of critical cultural and media studies, as well as cutting-edge research into new media. Sections on teaching media/cultural studies and concrete case studies provide practical examples that illuminate contemporary culture, ranging from new forms of digital media and consumer culture to artifacts from TV and film, including Barbie and Big Macs, soap operas, Talk TV, Facebook, and YouTube. The lively articles show that media/cultural studies is an exciting and relevant arena, and this text should enable students and citizens to become informed readers and critics of their culture and society.
Media Essentials is available with LaunchPad, a robust online platform designed to help students fully engage with course content—and with the world of mass media.
Media Essentials is available with LaunchPad, a robust online platform designed to help students fully engage with course content--and with the world of mass media.
You get more help online at the Student Center for Media & Culture. Free study aids on this Web site will help you gauge your understanding of the text material through summaries, quizzes, and critical thinking exercises.
Gain a tighter grasp on today's digital world as Media Essentials breaks down products and personalities currenlty in the public eye to essential information and ideas about the media.
The text uses these stages to examine the historical context and current processes that shape the mass media as part of American culture. [Topics covered include] media technology and convergence ... a cultural perspective ... values and ...
Instructor's Resource Manual to Accompany Media and Culture: An Introduction to Mass Communication
The 2017 update includes the latest media developments and coverage of the political, economic, and cultural issues affecting our mass media and culture.
Media and Culture
Instructor's Resource Manual to Accompany Media and Culture: An Introduction to Mass Communication
Daly , Steven . " The Early Years . " Rolling Stone Special Collectors Issue Britney Apr. 2004 : 48-60 . Reprinted from " Inside the Heart and Mind of America's New Teen Queen . " Rolling Stone 15 Apr. 1999 . Davis , Mike .