Shoveling Smoke: Advertising and Globalization in Contemporary India
- ISBN-10
- 0822331454
- ISBN-13
- 9780822331452
- Series
- Shoveling Smoke
- Category
- Business & Economics
- Pages
- 392
- Language
- English
- Published
- 2003-08-05
- Publisher
- Duke University Press
- Author
- William Mazzarella
Description
DIVAn inside look at the creation of several ad campaigns in the major Bombay ad agency and what they say about Indian national identity./div
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Other editions
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- 2003-07-15
- 378 pages
- Ebook
- Duke University Press
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