Business as Mission: A Comprehensive Guide to Theory and Practice
- ISBN-10
- 0830869476
- ISBN-13
- 9780830869473
- Category
- Religion
- Pages
- 528
- Language
- English
- Published
- 2011-10-10
- Publisher
- InterVarsity Press
- Author
- C. Neal Johnson
Description
C. Neal Johnson offers the first comprehensive guide to business as mission (BAM) for practitioners. He provides conceptual foundationas for understanding BAM's unique place in global mission and prerequisites for engaging in it. Then he offers practical resources for how to do BAM, including strategic planning and step-by-step operational implementation.
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