Marketing Ambulatory Care
- ISBN-10
- 0834206714
- ISBN-13
- 9780834206717
- Category
- Ambulatory medical care
- Pages
- 292
- Language
- English
- Published
- 1994-12
- Publisher
- Jones & Bartlett Learning
- Author
- Seth B. Goldsmith
Description
This invaluable collection of articles on marketing ambulatory care co vers marketing perspectives, consumer demographics, attitudes and beha vior, and methodology. An excellent resource for ambulatory care profe ssionals, marketing professionals, and students. This book is attracti vely priced in soft cover.
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