Introduction to Marketing

Introduction to Marketing
ISBN-10
0844223735
ISBN-13
9780844223735
Series
Introduction to Marketing
Category
Business & Economics
Pages
164
Language
English
Published
1996
Publisher
N T C Learningworks
Authors
Marjorie J. Cooper, Michael D'Amico, Judy Siguaw

Description

Designed to help students improve test scores. Each chapter is a diagnostic pre test in a specific topic. Once areas of strength and weakness have been identified students may strategically focus study on topics which need additional work.

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