Small business owners, graphic designers, Netheads and others learn, step by step, how to choose a distinctive name that competitors can't copy, conduct a trademark search, register, protect and maintain a trademark; mediate trademark disputes and understand the trademark issues affecting domain names and the Internet.
The McDonald's series of marks provides perhaps the best example of such a family. With rare exception, McDonald's has made it a practice to identify its products and services with the “Mc” formative, resulting in an entire family of ...
Provides information on using trademarks and shares the problems associated with selecting trademarks that do not infringe established marks, what happens if trademarks are selected carelessly, and what to do in the case of trademark ...
In plain language with scores of real-life examples, this new edition of The Trademark Guide draws on Wilson's experience and addresses issues important to both would-be trademark owners and those who already own trademarks, including: How ...
Christine Haight Farley Professor of Law American University Washington College of Law THE TRADEMARK LAW DICTIONARY Part of The Law Dictionary Series The One-Stop Source for Legal Terminology JDs, LLMs & SJDs Attorneys & Paralegals FIND IT ...
Earlier ed.: 3rd, published by Oxford University Press, 2006.
This book will provide that dilution is a ‘sui generis’ brand remedy applicable to reputed trademarks in accordance to their aggregated inherent and acquired strength.
Not protecting your company logo could cost you a bundle! Explains all aspects of choosing, searching and protecting a trademark, with all the necessary instructions and forms for filing for...
What are the most widely used initials in this country's consumer and business life? Perhaps TM, the dynamic superscript duo that indicates whether or not a name, logo, look or...