Marketing
- ISBN-10
- 0879676817
- ISBN-13
- 9780879676810
- Series
- Marketing
- Pages
- 256
- Language
- English
- Published
- 1987-12
- Publisher
- McGraw-Hill Companies
- Author
- John E. Richardson
Description
Source : Dean Witter Reynolds C features key taste attributes and a consumer profile that provides clearly superior advantages against Pepsi , ” he said . Mr. Mellett says he agrees . But he recognizes that for now whatever successes ...
