Marketing Information: A Professional Reference Guide
- ISBN-10
- 0884062600
- ISBN-13
- 9780884062608
- Series
- Marketing Information
- Category
- Business & Economics / Marketing / General
- Pages
- 473
- Language
- English
- Published
- 1995
- Publisher
- Georgia State University Press
- Authors
- Jac L. Goldstucker, Hiram C. Barksdale
Description
Lovelock , Christopher H. , 411 Managing Services Marketing : Text and Readings , 3rd ed . ... Hise , Richard T. , et al . , 312 Marketing : Contemporary Concepts and Practices , 5th ed . Schoell , William F. , and Joseph P. Guiltinan ...
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Other editions
-
- 2013-10-31
- 374 pages
- Paperback
- Routledge
-
- 2013-10-31
- 374 pages
- Ebook
- Routledge
-
- 2004
- 342 pages
- Paperback
- Routledge
-
- 1987
- 436 pages
- Paperback
- Business Publishing Division, College of Business Administration, Georgia State University
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