Guerrilla P.R.: How You Can Wage an Effective Publicity Campaign...Without Going Broke

Guerrilla P.R.: How You Can Wage an Effective Publicity Campaign...Without Going Broke
ISBN-10
0887306640
ISBN-13
9780887306648
Category
Business & Economics
Pages
256
Language
English
Published
1994-01-07
Publisher
Harper Collins
Author
Michael Levine

Description

The manifesto for waging a street-smart publicity campaign with no- or low-cost strategies from one of Hollywood's most successful publicists.

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