Super Searchers on Madison Avenue: Top Advertising and Marketing Professionals Share Their Online Research Strategies

ISBN-10: 0910965633
ISBN-13: 9780910965637
Category: Electronic information resource searching
Pages: 236
Language: English
Published: 2003
Publisher: Information Today, Inc.
Author: Grace Avellana Villamora

Description

Thirteen researchers, copywriters, account planners, and consultants share tips, techniques, and resources for online advertising and marketing research.

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