Managing Your Band: Artist Management : the Ultimate Responsibility

Managing Your Band: Artist Management : the Ultimate Responsibility
ISBN-10
0965125041
ISBN-13
9780965125048
Category
Music
Pages
364
Language
English
Published
2006
Publisher
Hal Leonard Corporation
Author
Stephen Marcone

Description

(Book). One of the most comprehensive books available covering publicity, touring, contracts, branding, marketing, trademarks, merchandising and record companies, this latest edition includes new business models for succeeding in the virtual world, and new contracts for personal management and artists releasing their own digital product. Also features an expanded chapter on business management, new artist-manager court cases, and updated industry website listings.

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