Insourcing Innovation: How to Transform Business as Usual Into Business as Exceptional

ISBN-10
0976901005
ISBN-13
9780976901006
Category
Business enterprises
Pages
152
Language
English
Published
2005
Authors
Neil DeCarlo, David Silverstein, Michael Slocum

Description

"TRIZ is a methodology like Six Sigma. It has grown and developed in response to a very difficult and critical business requirements: the need for constant reinvention and continual innovation... I see in TRIZ a method much like Six Sigma was before it became institutionalized: an extremely powerful approach to meeting a critical business need that's cloaked in a little mystery and a modicum of fear. I see in TRIZ a methodology like DMAIC that is greatly worthy of debate... I want every business leader to read this book, because it contains a message they need to hear: What at first seems technical, scientific and esoteric has the power to transform a corporation. Also, I want every scientist and engineer to read this book, because it will challenge them to make the act of innovation more commonplace and effortless." - Foreword.

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