International Business Expansion: A Step-By-Step Guide to Launch Your Company Into Other Countries
- ISBN-10
- 0989091740
- ISBN-13
- 9780989091749
- Category
- Business & Economics
- Pages
- 244
- Language
- English
- Published
- 2014-09-25
- Publisher
- Over and Above Press
- Author
- Anthony Gioeli
Description
The globalization of business is irreversible. If your company has ever contemplated becoming a multinational firm, this is the guide for you. You will learn how to:*select which countries offer you the best markets;*determine market entry strategies such as using local agents, a master distributor, or a joint venture;*set up an R&D center overseas without jeopardizing your IP;*model your operating costs and manage currency risks;*localize your product , and your sales and support functions;*and dozens more topics. Packed with advice from decades of experience, plus examples, case studies, and invaluable resource guides, this book will take you step-by-step through the entire process of becoming a successful multinational company. Also includes a checklist of questions for your management, legal and accounting teams to follow.
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