By tracing the traditional progression of rhetoric from the Greek Sophists to contemporary theorists, this textbook gives students a conceptual framework for evaluating and practicing persuasive writing and speaking in a wide range of settings and in both written and visual media. The book’s expansive historical purview illustrates how persuasive public discourse performs essential social functions and shapes our daily worlds, drawing on the ideas of some of history’s greatest thinkers and theorists. The seventh edition includes greater attention to non-Western rhetorics, feminist rhetorics, the rhetoric of science, and European and American critical theory. Known for its clear writing style and contemporary examples throughout, The History and Theory of Rhetoric emphasizes the relevance of rhetoric to today’s students. This revised edition serves as a core textbook for rhetoric courses in both English and communication programs covering both the historical tradition of rhetoric and contemporary rhetoric studies. This edition includes an instructor’s manual and practice quizzes for students at www.routledge.com/cw/herrick
Manfred Fuhrmann, Joy Connolly, The State of Speech: Rhetoric and Political Though in Ancient Rome (Princeton, NJ: Princeton University Press, 2007), 1. Cicero and the Roman Republic, trans. W. E. Yuill (Oxford: Blackwell, 1992), 18. 3.
History and Theory of Rhetoric: An Introduction
Boethius (Fifth and Sixth Centuries CE) Boethius focuses almost exclusively on invention and the topics, and his work is interpreted by the histories of George Kennedy and Conley as contributing to the subordination of rhetoric to ...
This volume embodies the interdisciplinary character of rhetoric. The essays draw on wide-ranging conceptual resources, and combine historical, theoretical, and practical points of view.
Such changes create lines of force that may be exploited by canny rhetors looking to wield rhetorical power. Crowley's abstraction to a spectrum elides somewhat the multiplicity of argumentative communities that may be party to single ...
This collection offers the first comprehensive discussion of the history, theory, and pedagogical applications of kairos, a seminal and recently revised concept of classical rhetoric.
This new volume, an extensive revision and abridgment of The Art of Persuasion in Greece, The Art of Rhetoric in the Roman World, and Greek Rhetoric under Christian Emperors, provides a comprehensive history of classical rhetoric, one that ...
Freud's work was extended by his most famous pupil, Carl Jung, who broke with Freud in 1913 and then suffered a nervous breakdown when World War I fulfilled his apocalyptic dream. When he recovered, he developed his own theory of ...
Consistently thoughtful and carefully argued, these essays successfully revive the discussion of historiography in rhetoric, inspiring fresh avenues of exploration in the field.
Cf. the comments thereon by Francis P. Donnelly, The oration of Demosthemes on the crown, New York, 1941. portance of emotional appeal in actual oratory and to the 94 EARLY RHETORICAL THEORY.