The Complete Idiot's Guide to Writing Business Books: Get Your Business Wisdom into Print
- ISBN-10
- 1101130229
- ISBN-13
- 9781101130223
- Category
- Business & Economics
- Pages
- 334
- Language
- English
- Published
- 2009-09-01
- Publisher
- Penguin
- Author
- Bert Holtje
Description
The great idea is only the beginning. The typical business book author often lacks style, voice, pace, or focus. This guide takes the reader on a virtual tour of business book publishing, providing all the information essential to a successful book, from shaping the idea to writing the proposal to approaching an agent and beyond. ?Covers the essentials of marketing and publicity ?Addresses self-publishing, for those business book writers who simply look to sell their books at conferences ?The Complete Idiot's Guides® dedicated to writing and publishing continue to do well
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